What do you do when you’re at an event?
-I got booked at events and that was it
Most speakers go through all the work to get hired and do nothing to get spin off gigs
-#1 way to get hired = they see you live
-referrals need to be systematic
How do YOU get referrals?
Prime before the gig
-“Do you have other events b/c a lot of my business is through referrals?”
Ask the person who hired you
-“do you have other events?”
-“who should I talk to?”
Bring a networker
-story: Branden at meeting planner event
-get testimonials but also get biz cards
Testimonials & Conversation
-hold phone in right hand
-ask about upcoming events
“If you had an event, would you hire Benji Bruce”
-then ask if they have an event or know someone
You need to get systematic with everything